How TidyMerch transformed operations and achieved 19% revenue growth with GelatoConnect

In the world of custom apparel and print-on-demand, operational efficiency is more than just a buzzword—it's a critical factor that can make or break a business. For TidyMerch, a leading print-on-demand company based in Sweden, operational challenges were becoming increasingly difficult to ignore. CEO Charlie Saunders knew that to stay competitive and continue delivering high-quality products, something had to change. That’s when TidyMerch turned to GelatoConnect.

Before implementing GelatoConnect, TidyMerch was grappling with several significant hurdles. Frequent stockouts were leading to missed sales opportunities, while outdated and manual procurement processes consumed hours of valuable time each day. On top of that, the packaging and shipping process was cumbersome, leading to delays and a high volume of customer complaints.

Charlie summed up the situation, saying, “We were losing on average 11% volume due to not having stock on-site.” This realization marked a turning point for TidyMerch, highlighting the urgent need for a solution that could streamline operations and drive growth.

GelatoConnect provided TidyMerch with the robust, integrated solution they needed. The AI-driven procurement system was a game-changer, automatically replenishing stock levels and virtually eliminating the risk of stockouts. This shift allowed TidyMerch to recover lost revenue and ensure that their most popular products were always available.

But the benefits didn’t stop there. The logistics module within GelatoConnect revolutionized TidyMerch’s packaging and shipping processes. What once took minutes per package was now completed in mere seconds, drastically reducing the time and effort required to get products out the door.

Charlie emphasized the impact, noting, “We’ve eliminated manual processes, drastically reduced customer complaints, and unlocked significant cost savings.” These improvements were not just operational tweaks—they were fundamental changes that enabled TidyMerch to operate more efficiently and focus on growth.

The results of implementing GelatoConnect were immediate and impressive. TidyMerch saw a 19% increase in revenue within the first week, driven by the ability to recover lost sales from previously out-of-stock items. In addition to boosting revenue, TidyMerch also achieved an 8% reduction in inventory costs, saving 100,000 Swedish kronor in cash.

Perhaps most striking was the time saved. With GelatoConnect automating the packaging and shipping process, TidyMerch saved approximately 3,500 hours annually—time that could now be reinvested in other critical areas of the business.

In an exclusive interview, Charlie Saunders dives deeper into TidyMerch’s journey with GelatoConnect. He shares how the software transformed their operations, the challenges they overcame, and the incredible results they achieved.

If you’re looking for real-world insights on how to optimize your operations and drive significant growth, this is a story you won’t want to miss. Watch the full interview here.

Explore how GelatoConnect can help you unlock new levels of efficiency and growth in your own business.